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Retro marketing
Retro marketing is about using the past to sell the present. The new Beetle, the reintroduction of the Wispa bar, Ray-Ban Aviator sunglasses, and the latest Olympus E-P1 retro-style digital camera are examples of successful retro marketing. Successful retro marketing is about more than nostalgia. It’s about getting a new following for an old-style product. […]
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Arts Entertainments
No one knelt, but a political controversy led to the boycott of players fifty years ago
In light of the assassination of the man who was likely to become the next president of the United States, the man in the Oval Office declared a national day of mourning on June 9. Out of sadness and to share their respect for the assassinated senator, a group of players decided to boycott their […]
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